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APCA
has recently expanded its activities into the realm of radio
programming and quickly established itself as a producer
of quality audio software. It was in fact one of only four
producers across India to be selected by All India Radio
for commissioning of programmes for its FM2 channel.
Good Morning Bharat
APCA has produced 120 episodes of a breakfast
show called Good Morning Bharat, an infotainment
programme, for the FM2 channel, India's premier radio network.
It carried recorded audio feeds from all the four metros
of Delhi, Mumbai, Kolkata and Chennai. Other than providing
information on events of the day, Good Morning Bharat
covered performing arts and literature. Discussions were
routinely organised with Indian litterateurs of various
languages. Guests every day included classical music maestros.
Vikalp
An interactive programme produced for
the Population Council, Vikalp (alternative) informed
on expanded contraceptive choices and was aired on Vividh
Bharati channels of Mumbai and Bhopal. A renowned gynaecologist,
Dr Alka Dhal, addressed listeners' personal reproductive
issues.
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